About AHA
FEEL THE MAGIC
We believe that musical theatre will continue to gain international relevance and recognition – both as an art form and as a powerful mode of storytelling. Musical theatre offers a vital pause from the demands of everyday life, inviting audiences into a sensory and shared experience.
So: Switch off your phone – and let yourself be swept away by the magic.
CREATING WORLD-CLASS MUSICALS
AHA Creations is a Danish production company dedicated to developing and producing ambitious, world-class musicals that celebrate pop culture.
Based in Fredericia, Denmark, AHA Creations aims to become the leading creator of Danish musicals with strong international appeal, building spectacular shows inspired by globally recognisable brands and cultural icons.
AHA Creations is part of Fredericia’s unique musical theatre ecosystem that includes education, development and production.
INNOVATION, QUALITY & HEART
We challenge the boundaries of musical theatre through bold storytelling, striking visuals, and a curious embrace of technology. Theatre technology becomes theatre magic – creating shows that feel timeless.
We always strive for the highest artistic standards – from concept development to final production – to create world-class experiences.
We celebrate pop culture – through and with deep love for the art of musical theatre.
THE CREATORS
The team behind AHA Creations holds more than 15 years of combined experience in the Danish musical theatre industry and are also well-versed at Fredericia Musical Theatre.
With some of the country’s biggest productions behind us – and deeply rooted in a first-class musical theatre ecosystem – we are uniquely positioned to elevate our productions to an international standard.
Entrepreneur Anders Østergaard (Endeavour Invest), served as chairman of the board of Fredericia Theatre from 2014-2019 and was thus part of the theatre’s heyday. Endeavour’s cultural investments also include the Fredericia-based AHA Livestage and extend into sports and communities.
Former actor and singer Martin Palme Skriver, who heads AHA Creations on a daily basis, graduated from the Danish National School of Performing Arts. Martin has performed in several award-winning productions and Reumert-winning shows, including High School Musical 2, The Little Mermaid, The Hunchback of Notre Dame and Seebach. Martin also brought Denmark to Eurovision in 2016 with the group Lighthouse X with the song “Soldiers of Love”.
“We have the experience, the imagination, the talent, the know-how, and the financial backing to create world-class musical theatre.”
Anders Østergaard
Founder of AHA Creations
Endeavour
With our organizational Endeavour backbone, we have access to key competencies that ensure professional operations at the highest level – supported by extensive international experience and expertise.
Part of the Endeavour Group.
